Eine gute Vorbereitung ist der erste Schritt
Abb. 1: Die blaue Linie steht für alle Nutzer von Sehhilfen, die rote Linie für Kontaktlinsenträger. Die Versorgungslücke vergrößert sich ab dem 35. bis 44. Lebensjahr – also dann, wenn erste Symptome der Presbyopie auftreten. Die schattierten Bereiche zeigen, welchen Kunden Kontaktlinsenspezialisten multifokale Kontaktlinsen empfehlen können.
Abb. 2: Eine erfolgreiche Reise erfordert ein Ziel (eine gemeinsame Definition des Erfolgs), ein Transportmittel (Design, Material und Modalität der Linsen) und eine Route (zum Beispiel Linsen plus Brille). Außerdem müssen wir unterwegs mögliche Hindernisse oder sich ändernde Bedürfnisse berücksichtigen. Der Routenplaner zeigt verschiedene Wege, um die unterschiedlichen Bedürfnisse presbyoper Kunden zu erfüllen.
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